Evaluation Question 4

New media technologies have been used to advance the level of work produced, research collected, and planning gathered. Many mediums have been used along this A2 course, all have been used effectively and correctly to deliver the best results.
Research:
In the research stage, i have used all the technologies availble to myself. i have used both my iPad and my phone to research my artist and other artists through the internet to gather enough data to being to produce my music video, digipak and advert. I have also used my iPad to caputre photography for my advert and edited through iPhoto. I used both an iMac and my iPad to blogger many of the posts i have created, i have used the software of blogger extensively to produce much of the content i have. I have used survey monkey, and a HD digital camera to collect audience feedback and ideas through vox pops to gain audience preferences which therefore will help our music video become sucessful, and surveys aswell as the old fashion face to face collecting verbal feedback and colletcing the results through pen and paper in note form. I have used Youtube to not only post videos i have created to extract them onto my blog but also to view videos of my artist and other artists to research them further and show the content on my blog.

Planning:
The planning used the format of both traditonal and new medias. pencil and paper was used to create the storyboard, and a camera was used to display storyboard in the form of a picture. With the planning sheets I created it was easier to use Microsoft Word. This is due to the fact that Microsoft Word is the most widespread text orientated software, allowing you to produce tables, spreadsheets amoung other things. This means that Word is compatible with all computers and has been developed over many years to create the most user friendly interface possible therefore making it quicker and more simple and easy to display the work on blogger. Also the brainstorm was done on paper, this was due to the fact that I wanted some variation between old and new technologies as I feel that traditional techniques can still play a part in modern ways of interpreting data.

Production:
software such as photoshop and final cut express were used to create both the digipak, advert and the music video. In the production of the music video was done through Final Cut Express, this allowed me to appply filters and slide tranistions to effectively have flow throughout and eliminate and footage that wasnt going to be used, the cut tool made the avaliblity to differeniate from raw footage and the final footage. photoshop was used to apply filters and construct the advert and digipak effectively, also allowing me to apply text to the images and icons and logos to make the digipak and advert appear as professional as possible.